Monday, 14 September 2009

Munchies for the little Munchkins?





With most people opting to buy clothes or toys for newborn babies, we thought it was fantastic when we discovered a company called 'Biscuiteers' who make... biscuits!!

But these are not ordinary biscuits, but beautifully designed little treats, themed by colour for little baby boys or baby girls, shaped like ducks or cupcakes or just an assortment of gorgeous little shapes.

baby boy tin

To celebrate the arrival of bouncing baby boys, these baby-blue mummy and baby ducklings, complete with little ribbons, are almost too adorable to eat. They'll go down a treat when friends drop in to meet the little fellow, though…

(Vanilla)



baby girl tin

Five little ducks went swimming one day... Each of the four layers in this collection contains a perfect pink family of mummy and baby ducklings, specially created to celebrate the birth of a bouncing baby girl. New parents and adoring siblings will love the rich chocolatey biscuits and sweet pink icing.

(Vanilla)




new kid on the block tin

We just LOVE this new baby collection: we can't decide on names for the bears so we keep eating them. We predict a baby boom soon so that everyone can enjoy this tin, decorated with blue ducks for a boy or pink for a girl, full of delicious biccies, hand-iced in natural colours.


Great for Christenings, baby showers and celebrating new arrivals.

(Vanilla)


cupcake mini collection

One just won't be enough - that's why they've made 9 gorgeous cherry-topped cupcake biscuits in this new collection. Almost too pretty to eat…

This collection is iced on our vanilla bake made with fresh vanilla pods.

This tin contains 9 or more of our delicious handmade biscuits

"the perfect gift" Tom Parker Bowles, Mail on Sunday


We think these great tins of biscuits make a fantastic gift for the little arrivals... or being honest for Mummy & Daddy to munch on - you know they deserve it!!

Sunday, 13 September 2009

And a little something for Mummy...

Boo Boo Natural Baby products have been making absolutely fantastic creams and lotions for little ones for a while now but mothers, take note.


Boo Boo now have an amazing range of products for Mummy...

Who are Boo Boo? Read on...

The Boo Boo mummies, Jenn and Corinna

After having their babies (four in total) they started to wonder about what they were putting on their babies’ skin at bathtime. Two of them had especially dry, sensitive little bods and when they looked more closely at ingredients they couldn’t believe they were filled with harsh detergents and scary synthetics! They couldn’t find anything on the shelves that met their demands – full of natural ingredients, affordable and luxurious – so they decided to make their own pampering products.

The Boo Boo Baby range is packed with natural ingredients that won’t upset your baby’s delicate skin. They also wanted to make sure their lovely prods looked gorgeous too! And the flip top lids come in very handy, especially when you’ve got a wriggly little botty that needs changing!

Now they have launched their Boo Boo Mummy range, including:


Boo Boo Body Smoother

A super-nourishing blend of hibiscus, centella and shea butter increases elasticity, boosts moisture and help reduce the appearance of stretch marks and cellulite. Easily absorbed and non-greasy it’s perfect for helping with itchy tummies too!




BooBoo Silky Soft Body Wash

A special blend of white water lily, chamomile and avocado oil helps keep skin supple and moisturised while mallow soothes and replenishes. Naturally fragranced with lemon and ginger leaving the skin happy and silky soft!




Boo Boo Miracle Oil

Wave goodbye to stretch marks with this special blend of luxurious oils. Argan oil, rich in Omega 6 and 9 nourishes, firms and helps put the elasticity back into the skin while passion-flower and sweet almond oils gently soothe and soften. Also, great at reducing the appearance of healed scars and damaged, uneven skin tone.


These products are a superb gift for 'Mother-To-Be' or for 'New Mothers' - put them togther with baby products and you'll see a lot of smiles in the room.

Check out these gorgeous gifts for mother and baby at www.babyboxlondon.com

Enjoy!!

'I have a bit of the hippie mum in me': Maggie Gyllenhaal on juggling acting with motherhood

By Martyn Palmer

It's an about turn from her edgy earlier roles, but Maggie Gyllenhaal's current films - a Sam Mendes comedy and the Nanny McPhee sequel - reflect where she’s at in her life. Just don't expect yummy mummy from the actress best known for unconventionality…

Maggie Gyllenhaal

Maggie Gyllenhaal shows her comic talent in the films Away We Go and the Nanny McPhee sequel

Maggie Gyllenhaal, a dyed-in-the-wool New Yorker, has immersed herself in London life over the past four months while filming her latest movie here. She’s expanded her circle of British friends, enrolled her daughter in a local playgroup, trooped around Tate Modern and various other art galleries and explored London’s bustling street markets so comprehensively she could probably write her own guidebook.

‘Portobello Road is great, obviously. The Columbia Road flower market is so cool,’ she says, ticking them off on her fingers. ‘And Borough Market for food, that’s really great.’

Today we meet in her favourite restaurant in Holland Park – and the staff welcome her like a long-lost sister. ‘Yeah, it’s like my local,’ she giggles. She knows the waitresses so well that she interrupts our chat when she sees one of them in tears.

‘I have to go over and see if she’s all right,’ she says.

Perhaps that’s the mothering instinct, which Maggie, 31, admits has overwhelmed her since the birth of her daughter, Ramona, who will be three in October and is at home with her father, Maggie’s husband, the actor Peter Sarsgaard, in the ‘big, beautiful house’ they’re renting.

‘Oh, motherhood is all-consuming,’ she says. ‘I remember people saying, “Believe me, everything in your life is going to change…” And I thought, “Why? That’s such a bourgeois way of thinking.” And then you have a child and yes, everything changes. It affects the way we live, what we do and where we go – everything. And I wouldn’t have it any other way.’

Maggie Gyllenhaal
Maggie Gyllenhaal

Shopping in London this summer with husband Peter and daughter Ramona; with brother Jake at the opening of Uncle Vanya in February

After Ramona’s birth she took nine months off ‘just to be a mother’. Her first film on her return, The Dark Knight, was a huge multi-million-dollar blockbuster with Christian Bale as Batman and the late Heath Ledger as the Joker, and Maggie was able to pop in and out on a shoot that lasted some seven months.

By the end of the shoot, her daughter had reached the toddler stage, and she decided it was time to return to work properly.

‘The Batman film was the perfect job in a way, because it was spread out over such a long time. And then Ramona was a little older and I started to feel like I wanted to express something other than milk. And that’s when Sam called me about Away We Go…’

The Sam in question is Sam Mendes, Oscar-winning director of American Beauty and husband of Kate Winslet. And the part he wanted Maggie to play was LN, a full-on earth-mother academic who has radical views on parenting.

Maggie could instantly see the funny side of playing a woman who breast-feeds her toddler in public as a political statement, sleeps in a giant bed with her children and husband and refuses to use a pushchair because it ‘separates’ mother and child.

‘I laughed out loud when I read the script,’ she says. ‘Once you are a mum you pay so much more attention to the way people parent. I’ve seen people like LN and I have a little bit of that hippie mum in me.

'I care about my daughter’s feelings – I don’t leave her in the cot to cry. When I was pregnant I thought it would be all organic food and cloth nappies… And then you’re on a plane and she’s dropped her food all over the floor and there’s nothing else but crisps and she’s hungry and it’s like, “OK, let’s have the crisps.” LN wouldn’t do it, but I do.’

‘As my daughter got older, I started to feel like I wanted
to express something other than milk’

Maggie virtually steals the show from a big ensemble cast. Away We Go is a romantic, funny road movie about a young couple, Burt (John Krasinski) and Verona (Maya Rudolph), who are expecting their first child when they discover that his parents are leaving Colorado to move abroad.

They then set out to visit friends and relatives – LN is Burt’s cousin – to try to find a new place they can call home. Maggie’s first day on set involved a scene where the young couple walk in on her character as she’s breast-feeding a child (as opposed to a tiny baby) and are taken aback.

‘The child is actually twins so that we could change them from scene to scene, and they were so unhappy being away from their mother. I came in, first day, thinking, “OK, I’m not a mum today, I’m an actress.” And then I ended up managing these screaming 11-month-old twins for the entire day.

‘I don’t think I could have taken on this role if I hadn’t been a mum myself. Actually, I don’t think we could have shot the scene. Because I know how to make a baby feel better. And that’s what I ended up doing.’

You wonder, too, whether the role of LN appealed to Maggie as an appropriate way of answering the internet prudes who were outraged after she was snapped by the paparazzi breast-feeding her own child in public in New York.

‘Oh no. I didn’t see that stuff until much later,’ she says firmly. ‘I didn’t think about it at all.’

Maggie Gyllenhaal

'I think that my mother made me believe - in a way that wasn't totally helpful in retrospect - that I could do anything,' says Maggie

Maggie is easy company but perfectly capable of cutting off a line of enquiry if she’s not keen on going there. In the past, she’s clearly grown tired of being asked if there is a competitive edge to her relationship with Jake, her younger brother (by three years) and star of films such as Brokeback Mountain, Zodiac and The Day After Tomorrow.

During our conversation she refers to him affectionately several times. ‘He’s my brother. I love him. He’s taking a rest right now and starts working in the autumn near where we are, so we’ll see each other a lot.’

From the outside, it can seem like a tight-knit, incestuous world that she inhabits – her husband Peter worked with Jake on Jarhead, which was directed by Sam Mendes. She worked with Kirsten Dunst on Mona Lisa Smile and Dunst ended up dating Jake for a while, although he’s now with Reese Witherspoon.

‘I do know people who make movies, obviously,’ she says. ‘But my two best girlfriends are nothing to do with it. One is an academic and the other is a photographer. They will come with me to a premiere and know that I’m barely going to be able to talk to them, and they don’t hold it against me. They know that they are there to hold my hand as opposed to be taken to a party, and they are cool with it. They see through the silliness of it all.’

Maggie and her brother know the business as well as anyone and were literally raised on film sets with famous friends popping round for lunch. The late Paul Newman was Jake’s godfather. Their mother, Naomi Foner, is a screenwriter and their father, Stephen Gyllenhaal, a director – Maggie made her screen debut in his film Waterland when she was just 15.

She studied English literature at Columbia University, and flirted with the idea of becoming a teacher before being drawn back into the family business.

‘When you are at college you think you can do anything. I really liked school and I still have a fantasy of being an English teacher. I’m sure any teacher reading this would say, “This woman has no idea how hard it is!” but I think about the teachers who engaged me, and they changed my life. That’s a great thing to do.’

Maggie Gyllenhaal

Filming Away We Go with director Sam Mendes

Maggie is in London to make Nanny McPhee and the Big Bang with Emma Thompson (who wrote the film and reprises her 2005 role as the indomitable governess with magical powers), and she’s clearly a little in awe of Thompson.

‘Early on, Emma gave me a couple of notes. And she’s not directing me, she’s acting with me! If some other actor started giving me notes I would tell them to “**** off” – there is not one other actor I would allow that from. But they were fantastic notes – clear and totally helpful. I just thought to myself, “She’s teaching me and I’d be an idiot not to accept it.” And Emma’s what, 50? It would be silly of me not to acknowledge that she knows more than I do.’

Maggie is equally passionate about politics – she’s an outspoken Democrat and landed herself in hot water in 2005 when she suggested that American foreign policy might have provoked the attacks on the Twin Towers. Later, after a storm of criticism, she said she regretted the comments and that it was probably a good idea not to add politics into the mix when giving interviews.

That said, she is delighted that Barack Obama is now US president. ‘It’s amazing, it feels like the Red Sea parted, and I’m very hopeful. My daughter’s sense of race will be so incredibly, deeply, fundamentally shifted by this, as will that of her generation.’

Her film roles have reflected the edgy, unconventional side of her personality – playing a sadomasochist who has an affair with her boss in her breakout role in 2002’s Secretary, a con artist in Criminal and a drug-addicted thief recently released from prison in SherryBaby.

Her mother has, she says, been the single biggest influence on her life. ‘I believe your mother is the major influence in your world and then, ultimately, you can decide, well, I’ll take this from my mum but I won’t take this. And as I’ve gotten older I think I’ve also influenced her. She was never into things like fashion, she was much more intellectual. But I’ve gotten more into that stuff and I think I’ve shown her a lot about it.

‘I think that my mother made me believe – in a way that wasn’t totally helpful in retrospect – that I could do anything. Mostly that’s an incredible gift to give, but later you kind of think, well, I can’t actually do anything. As much as you say I could have been a great ballerina, that’s not true. But it comes from a lovely place, and it really got through to me that she believed in me and that I was capable, and could really soar.

'And she gave me wonderful advice. When I was in school she said, “Assume people like you until they give you a clear reason to think that they don’t.” It’s wonderful to walk into a scary room and think, “Why would they not like me, they’ve never met me?” At times people don’t, and you have to deal with that, but it’s a very positive outlook.’

Maggie Gyllenhaal

In the Nanny McPhee sequel, Maggie plays a mother-of-three in wartime Britain who hires Emma Thompson’s character to look after her troublesome brood. It’s the kind of feel-good period film that, pre-motherhood, she might have said a polite “no thanks” to. But it does, she insists, have contemporary themes that her generation can relate to.

‘Ten or 15 years ago there was this idea that women could do everything, and that they should be able to have these great careers and be mothers too. And I think that was a very helpful way of looking at things for a while.

'But now, with my generation, I think that there’s a sense of, “I can’t do everything, and nor should I have to. I need help and I need a husband and another set of hands, and even then I still might need help with babysitting.” Working and mothering is extraordinarily difficult. So that’s a big part of my character in Nanny McPhee – she can’t do everything.’

Maggie doesn’t have a nanny at the moment, but certainly would if she could find the right one. ‘I’m really hoping that doing Nanny McPhee will bring me good nanny karma! I would like a nanny who would stay with me for five years through another child, a nanny I could trust, who would travel with me. Actually, Emma has been sharing her wonderful nanny with us while we’ve been here, which has been incredibly helpful.’

And Sarsgaard, whom she met in 2002 through her brother, has been on dad duty. ‘He’s been great. He’s been happy to be here with us and he loves spending his days with Ramona.’

Sarsgaard starred in Kinsey and Flightplan (and is excellent as the sophisticated older man who seduces a teenage Lynn Barber – played by 24-year-old British actress Carey Mulligan – in the soon-to-be-released British movie An Education, based on Barber’s autobiography). Maggie married him in a picturesque chapel in Brindisi, Italy, in May this year, with family and close friends in attendance.

‘I love being married,’ she says. ‘It definitely has shifted things. I took very seriously the vows we made that we will stand by each other, and we will.’

‘I need help and I need a husband and another set of hands’

Earlier this year, the two of them played the leads in a Broadway production of Chekhov’s Uncle Vanya. ‘It was brilliant. I’ve never acted with anyone where I enjoyed it more,’ she says – although working together wasn’t all plain sailing, she admits.

‘His character, Astrov, has so many lines in one scene, it’s like “talk, talk, talk”. And he couldn’t remember them and I was giving him a really hard time, which is not something I would do with any other actor – I was like, “Why don’t you know these lines?” And we got into a fight about it. But then we walked out to lunch, still kind of hacked off with each other, and I said, “Do you think we can just leave that in there?” And we did, and it set a precedent. Now we want to do another play together.

‘He has been writing too,’ she explains, ‘but I think he really wants to go and do some acting work so he’s got first priority. Then again, if Martin Scorsese calls and says, “Maggie, I need you in October”, I’m sure he’d understand… But I do definitely need a rest and, much as we love it here in London, I want to go home and just be mum.’

Home is a sprawling brownstone in Brooklyn, but they are considering moving out of the city she loves. ‘We’re starting to feel it would be wonderful to get out into the countryside. My husband would be happy to be in Nova Scotia and never see anybody – he is really outdoorsy. A couple more movies, play some superheroes, and maybe we’ll get another house.’

She giggles at the thought of it. Maggie Gyllenhaal is clearly enjoying herself and whether she’s in London or a remote part of North America, she’ll keep on mixing it up, combining motherhood with a career that’s taking her to the very top of the Hollywood A-list.

For now, it’s time to go back to her temporary home via an impromptu bit of mothering. ‘Have you got enough – was that OK?’ she asks me, before heading off to console the young waitress, hankie at the ready.

Away We Go will be released on Friday

Source: Mail on Sunday

Saturday, 12 September 2009

Is it really so important for the dad to be at the delivery?


The role of dad during a child's birth has gained more and more prominence over the years, to the point that it's expected that today's new father will do some of the work himself by cutting the cord or "catching" the baby (for experienced rugby players only).


But is the idea all it's cracked up to be? Laura Yates, who blogs for the Birmingham Mail, doesn't think so. In a post entitled "Who says boyfriends should be present during labour?" she says that women with partner-coaches tend to get more epidurals (he doesn't like to see you in pain so is more likely to encourage it). She also thinks the messy reality can interfere with life after birth - that the moment of crowning becomes seared in his brain, emerging - as it were - every time he revisits the area.

She doesn't say whether her boyfriend is also the daddy, but she's right about one thing though - having your partner in the room has become de rigeur and to deviate from the practice seems to imply something about your relationship or the type of parent your partner will be.

Throughout my whole pregnancy with The Kid at no point did I have any deep rooted desire to have the Other Half there during the birth. Judging by the response I got from some of my friends, that made me as much as a monster as Harold Shipman. One friend was horrified when I said I'd been thinking about going it alone. She told me I'd be depriving my man of one of the most important moments in his life.

Of course, there's also the small factor of what the dad/boyfriend/husband wants. Being there to offer support and lay eyes on the newborn can be as motivating for men as women.

During my pregnancy I briefly floated the idea that my mother accompany me rather than my husband. It was out of the question as far as he was concerned. He wanted to be there and have the birth as something we did together, for better or worse. On the day itself, he was steadfast and soothing and kept talking to me throughout the whole thing.

In the end, Yates's boyfriend did attend the birth. He stayed up next to her head rather than grabbing a ringside seat further south. That's an approach I wholeheartedly endorse. If the partner is in the room, the birth should be a shared experience, not a rubbernecking opportunity.

Source: Alpha Mummy - Times Online - WBLG

Thursday, 10 September 2009

Ioan Gruffudd and Alice Evans Welcome Daughter Ella Betsi


Michael Kovac/FilmMagic

Ioan Gruffudd and Alice Evans are first-time parents after welcoming a girl! Daughter Ella Betsi Evans Gruffudd arrived at 2:16 a.m. on Sunday, September 6th after 40 hours of labor. She weighed in at 6 lbs., 3 oz and was 21 inches long.

The couple, who met while filming 2002’s 102 Dalmatians and wed in fall 2007, announced the pregnancy in April.

Ioan, 35, and Lost actress Alice, 38, knew the sex of the baby prior to delivery, but kept it private.

Of impending parenthood, the Fantastic Four star said,

“I’m sure we have no idea what we are heading into. But we both love each other so much and really hope that we will create an environment of love and happiness.”

Source: PEOPLE; Us Weekly

Matthew McConaughey Looking Forward to Delivery Surprise


Karl Larsen/INF

From the Tour de France in France to the sandy shores of Southern California, Matthew McConaughey and partner Camila Alves certainly appear to be enjoying themselves as they await the birth of their second child. The 39-year-old confirms as much in a new entry to MySpace, writing that “it’s been a great summer with some big news, a little travelin’ and a lot coming up.”

Indeed! Matthew notes that their baby-on-the-way is the “most exciting” news “above and beyond all” else, adding,

“Not sure if it’s a boy or girl but we have our instincts…what are you thinking?”

The couple’s firstborn — 14-month-old Levi — is “doing terrific waiting for his little bro or sis,” Matthew reveals. He’s also doing his part to keep mom and dad busy! “We had to super child-proof the new house because he’s motoring around like Usain Bolt and eatin’ like Kobayashi,” Matthew jokes. “Camila and I can barely keep up.” In fact, the couple refer to their stealthy son as “the fruit bandit,” because “if there’s fruit out, he’s on it, takin’ it, and eatin’ it,” Matthew writes.

“He’s gettin’ bigger, more fun, smarter and craftier by the day.”

Matthew and Camila’s second child is due in late December/early January.

Source: Matthew McConaughey’s MySpace

Britain's Baby Boom!

It's Official! Britain is experiencing a population spike! Read on: -

The new baby boom

The Guardian, Saturday 29 August 2009

If you want a large family, it seems Boston is the place to be. According to the Office for National Statistics (ONS), this small town surrounded by big skies and the flatlands of the Lincolnshire fens has the highest Total Fertility Rate (TFR) – the average number of children a woman has here is 2.8, twice the number in Exeter or Cambridge.

"For a little town like we are, you do notice it," says Kevin Rockall, who runs Buggy Hutch, a shop selling pushchairs and everything else you could need for a newborn. When he opened his first shop in 2002, his was the only baby shop in Boston. "Now there's another one, and we've had to move to a bigger shop. Every year our takings go up. I put it down to the increase in migrant workers." He says most of his customers are Polish and Lithuanian and is considering having signs made in Polish. They also buy different things, he says. "They like to buy their children wooden toys," he says. "And I've started stocking wooden abacuses. I didn't think people still made them."

Britain is in the grip of a baby boom. The figures are dramatic. In 2001, women were having an average of 1.63 children in their lifetime. Last year, the TFR rose to 1.96 – still short of the 2.1 needed for population replacement, but not far short.

For the last six years, the number of babies born has steadily climbed from a low of 668,772 in 2002 to 794,383 last year. For the first time in a decade, the birth rate last year played a bigger part than net migration in overall population growth in the UK – now up by 408,000 to 61.4 million.

Behind the bald government statistics are the ebb and flow of human hopes and desires. The natural desire to have a child, to replace oneself in the human race, is tempered by finance, recession, ambition, cultural expectations and simply all the other tempting things there are to do in life.

Undoubtedly the biggest factor in the present boom is immigration. There are more women of childbearing age in the UK and they have come from the Indian sub-continent, from Africa and from eastern Europe to work here and make homes here. The largest number of non-UK born mothers is from Pakistan, but strongly challenged now by Poland. In 2005, there were 3,403 births among Polish women in the UK. Last year there were 16,101.

In total, just over 24% of births were to women born outside the UK, making them part of the baby boom but not by any means the whole story. The number of births in England and Wales increased by 6.5% to non-UK born women, but also by 1.5% among those born here.

In the shortlived bursts of sunshine, Boston is prettier than its grim reputation suggests, but it still has obvious pockets of deprivation, with some shops boarded up. Asked for directions, a woman in a cafe says "go down there, between the jobcentre and the rundown Kwik Save", which tells you quite a bit about certain areas of the town. It has one of the highest levels of immigration in the UK – it is estimated that a quarter of the population are new arrivals, migrant workers mainly from Portugal and eastern Europe who have come to work in factories around the town packing fruit and vegetables.

Sandra Silva, 34, who moved to the town from Portugal six years ago and works in a factory, is due to give birth to her second child any day now. "There are loads of babies here," she says. "Four of my friends are pregnant." She says she doesn't know why so many babies are being born. "Maybe it's because there's not a lot to do."

But one English mother in her 40s has another view. "It's the foreign workers, isn't it," she says, "but you're not supposed to say that." (This is why she won't give her name.) It is an incendiary topic in this town. Asked if it is because of an increase in migrant workers, Elizabeth Grooby, matron for maternity at the local Pilgrim hospital, is careful with her answer. "We did have some increase but it appears to be reducing, and it is certainly not the only factor." Last year, the maternity unit delivered 2,178 babies, about a 10% rise, and they have taken on new staff to cope. "This year we haven't seen the same sort of increase, it's stayed the same," she says.

She puts last year's boom down to new affordable housing being built, which has meant an increase in young couples starting families and improving road and rail links, which has attracted new people to the area.

"I know we get the blame a lot, these foreigners 'breeding', but it is the English who have so many children," says one young Polish woman who doesn't want to be named. "You see them with all these children running around them. They're always shouting at them."

Around the pedestrianised shopping area, there are indeed a large number of women pushing double pushchairs and with one or two older children following behind. Katie Ingamells, 23, a carer, has three children – two daughters, aged five and two, and a six-month-old son (I should point out they are very well-behaved and she is not shouting at them). "I think everyone here was pregnant last year," she says with a laugh when I ask if she has noticed more babies. "Lots of my friends were."

Is it true that people in Boston tend to have large families? "Probably yes. People do seem to have more than two." She says she doesn't know why this might be. "It's just the way it is here, it's not out of the ordinary."

The families with lots of children, says Rockall, are English. "We get two or three customers every year who are on their eighth or ninth child. I know one woman who is on her 10th," he says.

"I think it's the culture of the place, because we used to be predominantly a farming area. Out on what they used to call the tunnips [a local word for "turnips", meaning 'out on the fields'] people lived in small communities and on smallholdings, and they would have had a lot of children. I don't think that mentality has stopped, even though people have moved into the town."

Reading the tabloid shock headlines, you would have thought the only people having babies in Britain were hapless teenage mums, while desperate fortysomethings who have left it too late queue at the IVF clinics. In fact, it's not like that. Over the past five years, the highest fertility rates have been among women aged 30 to 34 – probably women with careers who take a conscious decision to have a baby just before their fertility begins to decline, as it does rapidly after the age of 35.

David Coleman, professor of demography at Oxford University, says one of the main factors across the UK in the complicated dance of procreation and population has been women's choice to delay childbirth. "It has been happening everywhere since the end of the baby boom in the very early 1970s," he said .

The thriving fertility clinics are a result of the trend, but not the cause of the baby boom. About 12,600 babies were born as a result of IVF in 2006, the last year for which there are complete figures. Even allowing for a rise similar in scale to that over the previous couple of years, no more than about 14,000 IVF babies would have been born in 2008 – a fraction of the nearly 800,000 total.

Most of these mothers arrive at the clinics because they have left it too long to conceive easily. "Over the last 10 years, the age profile has increased quite markedly," said Dr Allan Pacey, secretary of the British Fertility Society. But he doesn't see any likelihood of IVF contributing further to the baby boom. "There is not a major year-on-year change now. There is not any evidence to suggest that there is an unmet demand."

According to Coleman, women have been delaying having children since at least the 16th century, which is when parish registers were introduced. From 1550 to 1930, the average age of marriage was 25 for woman and up to 20% of females never married. It was a way of limiting family size. "If you marry late, even though you practise no contraception after marriage, the birth rate is going to be moderate," said Coleman. Nor was there much childbirth outside of marriage – never more than 10% of babies born out of wedlock in Britain and often only 5%.

"I'm not saying there wasn't fumbling and fornication, but there must have been a great deal of self-restraint," said Coleman.

But really effective family planning came about with the advent of contraception – although not as late as the 1960s with the arrival of the pill as commonly assumed, in his view. Before that, many couples had worked out coitus interuptus and there were basic barrier methods available.

The big baby boom, he says, was not the inevitable and shortlived spike that followed the second world war, which was in itself smaller than the spike after world war one when the men came home. It began in the late 1950s and had two causes. One was increased prosperity, but strangely enough the other was comprehensive contraception. Being able to have babies when a woman wanted meant that she was free to marry young if she felt like it, said Coleman. And those who married young had babies younger and sometimes went on to have more of them.

Women's emancipation scuppered that. From the 1950s, women civil servants and teachers no longer had to leave their jobs if they had children; they entered university and their pay and prospects gradually improved. From the 1970s, they began to put off having babies.

Coleman says he is one of the rare demographers who believes we may yet get back to a replacement fertility rate. It is countries like Italy that have a bigger problem. Where the ties of kinship are very strong, unlike in the UK where people know few relatives and are unlikely to look after them, women are having fewer children. Once they are educated and employed, says Coleman, women, always the carers, find themselves under stress. "The culture is not conducive to the creation of new men, so women get overloaded and restrict their family sizes," he says.

Arguably, the help given to working women in the UK is another, though more minor, reason for the baby boom. One study has estimated that state financial support for children in the UK grew by 52% in real terms between 1999 and 2003. The government brought in working families' tax credits, child tax credit and increased child benefit. Paid maternity leave went up from 18 weeks to 26 and then 39 weeks and is set to rise to a year.

Belinda Phipps, chief executive of the National Childbirth Trust, buys into this. "There has been a bit more concerted effort from government," she says. She has no doubt about the baby boom. Demand for NCT services, including antenatal classes and the helpline, is up by 10-15% in the last 18 months, she says.

There is more talk generally about having children. "Celebrities have come out of the closet," she says. "Ten to 12 years ago, it was not seen as career-enhancing to have a baby. It wasn't felt that a mother could be a pop idol."

Anecdotally, she adds there may be a trend towards bigger families, at least in more affluent areas. In Twickenham, Middlesex, recently, she heard a midwife expound on how "three is the new two".

The baby boom may be fuelling the pushchair business, but it is having a short-term adverse impact on maternity services, short of midwives, and schools. London's birth rate has risen particularly high. Last year a report by London Councils warned the capital would need 12% more reception class places by 2012. Some boroughs, such as Kingston upon Thames, would need 30% more.

But it may not last. Being out of work may make some women think of starting a family, but more often recession, unemployment and low pay have the opposite effect and lead to a slump in birth rates. It is too early too tell, but in the first quarter of 2009, the ONS figures show a small drop.